Location: Ideally in Hong Kong office, but open to remote, and flexible working arrangements.
Salary Range: HKD$20-60K/month, based on experience, equity available for the right candidate.
About the Company & Role
SEOptimer is a bootstrapped, profitable, rapidly growing SaaS company in the SEO & Website Analysis niche.
SEOptimer has been propelled by terrific natural growth, but is now at a point where marketing and growth need to be managed more formally by the right person.
You'll be the first hire in the Marketing function, and have the ability to take ownership, experiment, craft campaigns and measure success. We're looking for someone with broad Digital Marketing experience and an analytical mindset.
This is a great opportunity to work in a fun startup environment, enter at the ground floor of a rapidly growing company, be given there freedom to experiment and try new things, as well as learn about startups, software, web apps and SEO.
Responsibilities
- Overall responsibility for Customer Acquisition
- Management of Email Marketing
- Management of Social Channels and Content Calendar
- Management of Content Strategy & Production (potentially managing other writers / producers)
- Executing Campaigns & Growth Experiments
- Measuring Web Analytics, Conversion and Growth
Requirements
- College Degree educated
- 2-5 years experience in Digital Marketing (ideally professionally, or in your own startup, with some demonstrated results)
- Have a strong focus on metrics, analysis and a data driven approach to growth and measurable results
- Broad experience across the various Digital Marketing Channels
- Expertise with several common Digital Marketing platforms and tools (eg. Google Analytics,
MailChimp etc)
- Strong spoken and written English skills
- Ability to self manage and work autonomously - identify opportunities, execute projects, measure and report feedback
Nice to haves
- Exposure and ideally working knowledge in a SaaS / Software Company
- Working knowledge and experience in SEO
- Web design & technical experience making site changes