Kellyn's own life journey served as the inspiration behind KKLUE. After graduating from university, she entered into the investment world as a typical executive woman, independent, strong and confident. And yet there was something missing… She knew that an essential piece of her, that which reflected who she was and how she felt, was her jewelry, but finding those finely handcrafted pieces that made her feel this way and yet that had an accessible price point had always been difficult.
This inspired her to create a jewelry brand to fill this gap. She studied jewelry design and gemology at the Gemological Institution of America and afterwards she launched KKLUE in 2016, a line of jewelry meant to help today’s women build a jewelry wardrobe composed of versatile pieces that reflect their personal style and their attitude toward life, and yet without paying exorbitant markups.