We are the first social impact startup dedicated to revolutionise the working conditions of migrant domestic workers
Where we're at?

Concept and business plan team may be incomplete.

Idea is formed project ready to launch.

Have paying customers adapting to market.

Growing company and users!

HelperChoice is the first social impact startup dedicated to eradicate placement fees and human trafficking for the purpose of forced labour.

Our mission since 2012 is to revolutionise the recruitment agency industry for domestic workers: No middlemen, no hidden charges nor fees.

HelperChoice modernizes and disrupts the process of hiring domestic workers in Hong Kong and Singapore. Technology saw many updates in the past decade, but the helper hiring process has not. With HelperChoice, employers and domestic helpers can connect directly without a recruitment agency monitoring every move.

HelperChoice facilitates a platform where helpers and employers can connect so that they can make informed decisions.

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  • Laurence idphoto
    Laurence Fauchon
    Founder, Director
    I decided to leave the investment bank industry to focus full-time on a startup that could have a great impact on the Hong Kong society.
  • Rachel
    Rachel Ao-ieong
    Project Manager (Digital Marketing and CRM)
    I take care of the company's ditigal marketing campaigns, social media channels, and customer satisfaction.
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    Mahée Leclerc
    Business Development Manager
    I am in charge of market research, user definition, partnership development for adapting our services and communications campaigns for the company.