Casetify is looking for a talented and passionate Growth Marketing Analyst, who thrives to expand and bring Casetify to new audiences base, to join our team. Someone who can effortlessly explain an attribution window, whiteboard how a query works, and source their own data. Someone who has great analytical experience first, and an itch for marketing second. Someone who is comfortable going for a week to deep dive into a new acquisition channel, and then can switch gears to partner with non-data folk to brainstorm test ideas for promoting a new product. Technical experience is good, but more important is a willingness of learning a new technique to move a project along: whether it’s self-taught SQL or researching the most practical content marketing strategies.
THE JOB
Your job change rapidly as our business is growing and changing rapidly. You will be exposed to a variety of challenging problems including (but not limited to):
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Identify key metrics and their critical drivers around marketing campaigns and acquisition channels -- you’re determined to find the best CPA
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Work with teams to brainstorm hypotheses around moving those metrics
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Conduct rigorous analyses and experiments to validate or reject those hypotheses
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Automate metric monitoring, testing results to allow teams to serve themselves
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Use data to communicate operational transparency. How do we give the same insight to a part-time customer service rep and our board members?
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Be incredibly curious and interested in all parts of the organization from site behavior to vendor compliance
THE QUALIFICATIONS
- Candidates with strong data analysis, execution, and strategic thinking skills alongside:
- 1-5 years of experience
- Experience using relational databases in real-world applications: SQL is a must, R is preferred
- Experience working with human behavior. Obviously user acquisition roles are ideal, but other Web/Product analytics roles are great, as well as training/experience in analytical examination, eg: E-commerce, Tech, Retail, Finance, Consulting, etc
- Takes initiative: waiting for planning meetings is not your style
- Ruthless prioritization: not every interesting question gets an answer
- Devotee of all-things-data: there’s some embarrassing personal data project you’ve been working on