About the role
We are looking for a Social Media Growth Hacker who is responsible for increasing our customer base and engagement online, particularly twitter. You will be in charge of generating intriguing and educational content, driving discussion, loyalty and advocacy by creating and implementing end to end marketing campaigns across social channels.
Responsibilities
- Design and implement social campaigns that align with company marketing strategy and goals.
- Generate and push daily written & visual content for Bitspark's social channels according to content strategy.
- Monitor, A/B test and refine campaigns for success through data feedback.
- Convert and grow followers across Bitspark's network.
- Communicate with followers/non followers, respond to comments & enquiries in a timely manner, hijack trending or relating conversations/topics & fight FUD.
Manage social accounts (its look, its feel, its message) and generating web 2.0 profiles.
- Implementing and managing sponsorship or Ads to push popular content.
Source and manage collaboration / KOLs for campaigns.
Creating and managing follower advocacy.
Requirements
- Impeccable attention to detail.
- Excellent command of written English and ability to write in different styles.
- Loves to speak to different people (technical and non technical) with great convincing power.
- Effective at crisis response.
- Effective at multitasking, organisation and time management.
- Ability to spot unseen opportunities.
- Fluent in with social platforms such as email (mailchimp), social (twitter, linkedin, youtube, instagram, lynda, linkedin learning, Facebook), forums (reddit, bitcoin talk, masters of crypto etc, Quora), blogs (Company blog, Medium, Steemit) and chats (Telegram, Discord, Slack).
- Fluent in, in-platform tools, campaign tracking tools, social listening tools, scheduling tools, chatbots and ad tools, metrics tracking tools, trend finder tools, content creation tools (photoshop, illustrator, canva).
What success looks like in this role
- Follower growth across channels.
- High engagement rate, loyalty and advocacy.
- High quality and evenly distributed data driven campaigns and content across channels.
- Impeccable quality control of company brand, voice, mission, image and message across channels.
What you will gain
- Work with Asia's leading cryptocurrency company.
- This is a high growth and opportunity role.
- You will be catapulted into the centre of the internet 2.0.
- Work with a close knit and capable team.