Scaling a Product Based Startup into International Markets
14 Mar 2019 07:00pm - 09:00pm
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Scaling a Product Based Startup into International Markets

14 Mar 2019 07:00pm - 09:00pm

More Events Garage Society Central, 9/F, 33 Des Voeux Road Central, Hong Kong
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What are best practices to overcome challenges when scaling your company beyond your home market? How can you harness industry trends to grow effectively and sustainably?

Join this free talk at Garage SYP on Thursday 14 March with Backers' Founder and Chief Strategist Damien Ng as he shares tips and learnings from his own challenging business scaling journey from local to global. Damien will provide insights on how he applied the new trend OMO experience to his business in order to evolve the retail industry gradually.


Key Takeaways

Overview of challenges to overcome when scaling beyond your home market
New trends in the OMO experience

Who Should Join?

  • Anyone interested in OMO experience / expanding their business especially in international markets
  • Retailers
  • Business developers


About the Speaker
Damien Ng is the founder and chief strategist of local startup Backers which consists of a retail brand and B2B platform. Previously, Damien worked as a Consultant in the Financial Data and Technology Industry, responsible for solving data challenges of COOs. He then joined a start-up from the UK which was growing rapidly with business expanding into Asia and China. Since 2015, Damien has been scaling up his own business.


About Backers
Awarded one of the top 50 innovative retail leaders in Hong Kong, Backers is not just a company, but a community for trendsetters, working together for the evolution of retail.

Backers was founded in 2015 as a community-powered platform for crowdfunded projects reach the mass market. Backers' business model adheres to innovation, experience and a sense of community, creating new ways for new products launching and customer experience. In 2015, while eCommerce was seen as the new retail trend, Backers realised the importance of experience within the purchasing journey. Since then, Backers aims to turn the retail market into a boundary-free, innovative and a co-creation marketplace.

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