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Expressing What You Want/Need
Non-Designer: How do you express what you want to a designer and encourage them to consider business objectives?
Designer: How do you figure out what the client really wants and ask them for more information, time or money?
Managing the Design Direction
Non-Designer: How do you challenge a decision made by a designer without limiting their creative freedom or eroding trust?
Designer: How do you justify your design decisions and persuade others to trust your work?
Presenting Work and Giving Feedback
Non-Designers: How do you give constructive feedback to designers and show appreciation for good work?
Designers: How do you sell the value of your work and “educate the client”?