The Startup Academy aims to help startups and SMEs broaden their views and learn essential business skills with industry practitioners. The Academy provides practical advice on starting out business ventures, operations management and strategy execution, allowing the startups to grow faster with the needed support.
This time, we are organising our next workshop with guest speakers from Microsoft and Elevate Digital to share their digital marketing experience with us!
Microsoft will present “Startup.Spark 2.0 – Your journey to become a Microsoft Partner” and will discuss their startup ecosystem, their offerings and what startups can look to gain from utilizing these services; Elevate Digital will share the tips on how to build a strong brand presence through digital marketing.
Key Takeaways:
• How to get started with digital marketing?
• What are the core steps to build a marketing strategy?
• What are the common mistakes startup make in setting up a digital marketing plan?
• Tip / useful tools for small business on building a strong online presence with lean budget
• How to utilize Microsoft’s startup ecosystem?
Below are the event details:
Topic: FastLane Startup Academy: #5 Digital Journey with Microsoft and Elevate Journey
Time: 7:00 PM to 09:00 PM
Date: Monday, 25th November 2019
Venue: 26/F, Sino Plaza, 255-257 Gloucester Rd Causeway Bay
Rundown:
7:00-7:30pm - Registration & Networking
7:30-8:30pm - Presentation
8:30-9:00pm - Q&As
About the speakers:
Jason Chung - Partner Development Manager, Microsoft Hong Kong
Jason is currently the bridge between Microsoft and local startups in Hong Kong. As a Partner Development Manager in Microsoft, he highly focused on startup recruitment, programs and also business support to startups. Jason has solid experience in segment marketing and product strategy in his previous role, he holds a bachelor’s degree in Management Information Systems.
Khawar Aziz - Head Digital Strategist, Elevate Digital
Khawar Aziz has been helping businesses focus on their digital growth for the past 5 years. From an in-house marketer running his own agency, to working with different established digital agencies, he has developed a deep understanding of how businesses (both B2B and B2C) can achieve success. SEO, paid and social are tools by which businesses can gain market share. With his experience and expertise, Khawar is able to share best practices and hacks that businesses today can implement to gain real growth.
About the companies:
The FastLane Group was founded in 2013 as an accountancy and advisory firm that combines innovation and technology to provide professional services that focus on Entrepreneurs, Startups, Fast Growing Technology Companies, Startup Angel Investors and Venture Capitalists. The FastLane Group provides best in class service for businesses wishing to launch and operate in Hong Kong, ensuring they maintain the financial and compliance requirements as regulated in Hong Kong.
Elevate Digital is a Hong Kong full-stack digital marketing agency which focuses on helping small and medium-sized businesses boost their exposure on the web and reach a greater audience. The Elevate team consists of 88 people of which 80 focus solely on the implementation of campaigns. This is to ensure that businesses can attain the reach, traffic, and conversions they deserve.
Founded in 2018, R ONE Space is a co-working space which provides a wide range of room capacity, 24 hours access, butler service and professional network support for freelancers, entrepreneurs, small and mid-sized companies and corporates. We connect people of different professions, background and nationalities by organizing different kind of community events in our space. Through the community synergy effect, we are devoted to help our tenants to develop their career and business.