By the end of the workshop, you will be able to create an AR selfie lens for trying makeup and get an idea of how you can leverage Snapchat lenses for growing brand engagement and awareness.
There will be a guided step by step demo in this session. Please bring your laptop with Snapchat Lens Studio installed and paired with the Snapchat app on your phone if you would like to participate during the workshop.
Who is this for?
Makeup brands, makeup artist/influencers, makeup ecommerce platforms, growth hackers, designers, content creators, marketers, creative technologists and brand owners looking to target Gen Z/Millenials
FAQ
Are there any skills prerequisites?
Photoshop (beginner/intermediate) would be helpful but not necessary