About The Company
Create the Superb mental health state that everyone deserves
Void combines the knowledge from hypnotherapy, mindfulness, meditation with technology on mobile apps and smart wearables. We have designed various mini games and meditation audio programs to help people get through their everyday stress. Our goal is to make Void ubiquitous as a self-help mental health solution in Hong Kong and Macau. Our vision is to expand to China and Taiwan in next year and APAC in three years.
Job description
As a Marketing Specialist, you will play a key role in developing and executing strategic marketing plans to acquire new users and keep them as active users. It mainly focuses on the following aspects:
- Online and offline marketing
- Business operation
- Product development
You will work directly with our founder to organize and implement marketing activities both online and offline. The role also requires communications with product development team to keep track of in-app data analytics for users.
Responsibilities:
- Advertise Void via Instagram and Facebook to acquire new users, and monitor each channel’s efficacy in conversion
- Develop and implement online content & SEO strategy to make Void website and app ranks highly as a mental health business
- Create and implement online and offline promotion campaigns
- Organize email marketing campaign such as monthly newsletters
- Liaise and maintain relationships with corporates, NGOs, and schools for Void’s trainings and activities
- Develop and monitor in-app data analytics strategy to keep track of user behavior
- Improve Void’s app design, CRM and outreach marketing strategy
- Perform ad hoc tasks assigned by the team
Requirements
- University students in related disciplines of Marketing, Business, Communications, Digital, Information System;
- Passion in innovation and start-ups;
- Fast learner;
- Proactive and Self-motivated;
- Good verbal and written (Chinese and English) communication skills;
- Team player and able to work collaboratively;
- Good time management and prioritization skills;
- Interest or familiarity in mental health, meditation, NLP or related techniques is a plus
- Prior experience in marketing for apps is a plus
*Applicant is required to bring your own laptop to complete the tasks
We highly value every member of our team and believe that the values we create for the society would show up on ourselves as well.
If you are interested, contact us with your CV and earliest available time for work.
All personal data provided will be used strictly for recruitment purposes only.