Shared Value Project Hong Kong

Passion

Shared Value Project Hong Kong is a non-profit membership organisation funded by leading corporations to act as a catalyst for Shared Value in the Greater Bay Area.

Creating Shared Value – as defined by M. Porter & M. Kramer in their influential Harvard Business Review article – is a business strategy that creates competitive advantage by aligning profit and purpose.

As part of the global Shared Value network, we help our members future-proof their business by fostering trust with society while unlocking the next pocket of growth. By leveraging our tri-sector network, organisations can create profitable business models to address unmet community needs.

Products

Shared value places societal problems at the core of business objectives. In some instances corporate social responsibility has created shared value. However, the hallmarks of CSR practice have become:

-A sense of obligation to ‘give back’
-A focus on reporting to demonstrate good corporate citizenship
-Immediate or medium term public relations outcomes
-Investment in social programs that are viewed as important to reputation but not core to growth strategy
-Still pursuing profit with the spirit of the law and ethical norms, restraining certain activity

‘Shared value focuses companies on the right kind of profits—profits that create societal benefits rather than diminish them’.

Team

Gaëlle Loiseau

CEO

https://www.linkedin.com/in/gaelleloiseau/
Bonnie Cheng

Operations Manager

https://www.linkedin.com/in/bonnie-cheng-175553123/
Martina Mok

Head of Programmes & Partnerships

https://www.linkedin.com/in/martinamok/