Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it. Onto our fourth year as a start-up, now operating in Hong Kong, China, Taiwan, Thailand, Singapore, Philippines and Vietnam, our aspirations don’t stop there as our model has the ability to transform how goods moved in any city worldwide.
Currently, we are building a strong in-house Regional marketing team here in Hong Kong seeking a talented and innovative Marketing Tech Specialist to contribute to our Marketing team’s initiatives, to develop and deploy marketing solutions. Our Marketing Tech Specialist will be responsible for and manage all front-end development and support of marketing, including websites and microsites, landing pages, EDM and other initiatives as needed.
Our ideal candidate is enthusiastic about working in a dynamic environment, and who can embrace continuous innovation and optimization. This candidate will have the ability to take ideas all the way from concept to execution. This candidate is also someone who loves to learn, loves technology, and has proven analytical and problem solving skills.
Ideal candidate would be responsible for crafting innovative marketing strategies, creating brand differentiation from our competitors & ensure brand consistency on all customer facing channels.
You’d have to possess strong analytical capability and marketing knowledge in formulating powerful brand messages and strategies.
The must-haves:
- Problem-solver: To be able to identify & anticipate problems in order to be both proactive & reactive.
- User Empathy: To be be able think from a perspective of a user & build user journeys which are seamless.
- High autonomy: Self-organized, passionate with a can-do attitude and own end-to-end projects.
- Data Driven: To utilize existing data on hand to make informed decisions
- Team-player: To be able to understand team challenges & to be able to build team empathy in while delivering results at the same time.
- Collaborative mind-set: You will have to work with multiple stakeholders to plan, implement & measure all branding efforts & strategies across multiple markets.
What you’ll do:
- Design, develop, test, and implement front-end code and design for marketing execution
- Build landing pages, EDM, and marketing automation tools
- Track and monitor campaigns using various internal and external analytic tools
- Collaborate with marketing teammates and other project stakeholders to accomplish project goals
- Assist marketing teammates with troubleshooting
- Learn and make recommendation on new tools and technology
What you’ll need:
- 3+ years experience
- Experience using HubSpot or other similar CMS/CRM tool(s)
- HTML/CSS/Javascript/PHP/Python or similar language(s)
- Experience with RESTful API and Webhook
- Self-starter and able to complete projects and analysis independently
- Strong communicator and able to work in a cross-functional team environment
- Proven project management abilities
- And, most of all, a fun, creative, team player!